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This website enduramrl.com has the following on the web site, "Allows architects to incorporate elevators into their design without worrying about a machine room, controller access or weight and capacity restrictions." We viewed that the website also said " You no longer need a machine room - the pump unit is located in the elevator pit." It also said " And since the controller is cleverly located in the elevator door jamb, you dont have to reserve space for access to it either. Now, you really do have more space to work with. We help you free up your schedule. You can also choose enviromax." The header had enduraMRL as the highest ranking search term. It is followed by TKE, ThyssenKrupp, and Elevators which isn't as ranked as highly as enduraMRL. The next words they used was Escalators. Moving was included but might not be viewed by search crawlers.